Online ROI Bios
» John Parker – President and Founder
John has worked as an affiliate, publisher, affiliate program manager, and online sales consultant for the last 10 years. He has held Commission Junction (www.cj.com) performer status across 3 separate accounts for multiple years and was recently a runner-up for the Linkshare Golden link award. With contacts in all relevant departments of the major affiliate networks (CJ, Linkshare, Google Affiliate Network and ShareASale), he is very effective in the implementation and growth of both advertiser and publisher accounts. Having personally spent millions of dollars on the major pay-per-click search engines, John is adept at generating profitable traffic online. He has spent over $4,000,000 on Google Adwords, MSN Adcenter, and Yahoo Search Marketing over the last 8 years.
Before starting Online ROI Group, Inc., John worked as a senior manager for Autoweb.com in charge of PPC online advertising and email promotion. Prior to Autoweb.com he was a market research manager in the strategic development department at Netscape.
John hold a B.A. from Pomona College and an MBA from the Kellogg School of Management. Prior to business school John taught high school mathematics.
» Ed Rogers – Advisory Vice President of Sales and Account Relations
Ed brings nearly two decades of entrepreneurial and business development experience to his consulting clients. His solid track record of success includes several businesses in the wireless and networking space that he founded, grew to market leading organizations, and eventually sold. These businesses focused on deep customer relationships with Fortune 500 companies which Ed sponsored personally and continues to leverage today.
Ed provides consulting and coaching services to senior management at a number of technology and financial services companies looking to implement customized technology solutions to cut costs and drive business value.
As a successful business owner, Ed knows first-hand the value of how sound human resources and compensation programs support business success. And, his work with executives always involves how their businesses can grow with the right balance of incentives, recognition and employee programs in place.
» Liz Pidto – Accounts Payable and Receivable, Creative design
Liz handles accounting and creative design for Online ROI Group.
She holds a B.A. from the University of Arizona.